Ramell International
Swedish to English translation services

 

Marketing Professional Services

The Problem

A number of small to midsize professional service firms lacked in-house business development functions.

The Solution

Created marketing plans for professional service firms by bringing a professional marketing capability that substantially increased firm revenue and clientele. One firm’s solution highlighted in A Professional’s Guide to Winning New Business published 1995 in the U.K.  In addition, created San Francisco Bay Area chapter of nationwide Association for Accounting Marketing.

The Results

  • Pioneered marketing functions for professional firms resulting in $750,000 to $1 million in new revenue per firm 
  • Streamlined proposal process and significantly increased success ratio
  • Managed successful marketing initiatives targeting niche industries for companies in the annual revenue range of $10 to $250 million undergoing change and consolidation